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Technical SEO

Increase the performance of your website and generate more organic traffic

What is Technical SEO and why is it important?

Technical SEO is the process of ensuring that your website complies with search engine guidelines so it can be crawled and indexed smoothly. The main goal of a technical SEO audit is to assess your website's current SEO and determine which aspects you need to improve to make the online experience flawless.

What our Technical SEO specialists will do for you

Technical SEO audit

Google Penalty Recovery

Crawl Budget Optimization

WPO (Web Performance Optimization)

Hosting Migration

Technical SEO audit

The SEO audit is a detailed analysis of the various technical aspects that influence the ranking of a website.

Its objective is to diagnose problems and detect optimization points to improve the ranking of your site on Google.

This is what we verified in the detailed report

Presence of duplicate versions

Scan errors

Unsafe pages

Issues with Robots.txt

Management of sitemap.xml

Speed and loading times

Mobile compatible

SSL certification issues

Fix broken and outgoing links

Presence of duplicate versions

Presence of malicious code or code that is not seen by Google

Technical SEO audit

Have you experienced a drastic decrease in visits?

Your site has probably been penalized

The reason?

Most of the time it happens when you go against Google's guidelines.

Maybe an attacker has inserted malicious code into your site.

Maybe the SEO following your site has gone too far with link building and made Google realize that those links are not natural.

Perhaps the pages provide a bad user experience

There are dozens of reasons why Google decides to penalize you.

A penalty is like a stigma that Google will hardly eliminate on its own.

We know how much it can hurt your business if your website is invisible to others.

But don't worry, we have good news for you, because at Clásica Publicidad you will have a specialized team to build your site.

We will eliminate everything «rotten» and keep the good.

In a few months (depending on the size) it will be visible again in the search engines. Yes, that is the magic of Technical SEO.

Optimización Crawl Budget

Crawl budget optimization helps search engines crawl and index the most important pages on your website.

Your crawl budget is the exact number of times a search engine like Google crawls your website in a given period of time.

Let's give an example to express the concept more clearly:

Google uses resources to crawl your site. Electricity, servers, technicians, and time. Let's say that for these resources, Google pays you 5€ per day. We can extrapolate this to a monthly budget of about 150 euros.

As you can see, resources are limited. In that little time that Google gives you for free, you have to do everything possible so that it does not get lost on useless pages.

So why do you need to optimize your crawl budget?

Search engines use crawlers (also known as bots or spiders) to read every web page on the Internet, collect information, and add it to their search index.

Crawlers look at everything on your site to understand it better.

Some pages may not be indexed because crawlers do not reach the pages you are interested in due to resource limitations. Optimizing your crawl budget allows you to take control of the crawlers to direct them directly to your most valuable pages, thus ensuring that you index what you want.

Web Performance Optimization (WPO)

Speed is a very important parameter for your site

A recent study claims that a user will abandon a website if it takes more than 3 seconds to fully load.

As you can see, if you have a slow website, you are losing a large number of conversions (whether e-commerce sales or service requests via forms). Additionally, Google has explicitly stated that speed is a ranking factor.

If a person enters the site and leaves immediately due to its slowness, Google will realize that your web pages cannot help users, and will replace your site with another (i.e., one of your competitors).

The average residence time is 1 minute

Exactly, people stay on your page for about 1 minute before deciding to buy something or contact you.

Now the reason:

If a person is on Google, clicks on your site that takes 10 seconds to load (assuming they are lucky enough to stay longer than 3 seconds), how much time do you have to convince the user and cause the conversion?

Very little.

What can you do?

There is no doubt that you need to improve the performance of your site.

We can make your site «attractive» in the eyes of Google, but above all in the eyes of your users.

We can make your website as fast as possible so you don't lose any more conversions.

Hosting Migration

There are hosting companies that continue to sell their subscription plans and generate millions of euros in sales just with their historical brand.

We're talking about historic companies (like Aruba) that emerged along with the development of the Internet, which have contributed to progress but are now completely obsolete, with biblical loading times and illogical and primitive control panels.

If you have this type of hosting, all the WPO (web performance optimization) work to speed up the site will be useless.

Therefore, it is of utmost importance and vital for your company to always have high-performance hosting: fast, secure and with assistance 24 hours a day.

As an agency, we only work with quality accommodation.

We seamlessly transfer your site to high-performance hosting, keeping the SEO aspects intact.

Take your website to the top positions

We are experts in maximizing your traffic!

Book an appointment with an SEO specialist today

Book an appointment with a Technical SEO specialist today

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Contacto

6936 NW 109th Ct, Doral, FL 33178, Stati Uniti

Email: contact@clasicapublicidad.us

Phone: (786) 633-1700

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